Tobacco · openFDA

Tobacco research: digital ads

Results from FDA's youth tobacco prevention digital ad research: views, attention and recognition per ad. 12 records; openFDA updated it 2026-09-23. About this dataset

This dataset is browse-only: it holds research measurements rather than named products.

Records

  • Ad 4 · Youtube non-skippable preroll ad

    186 views · view-through 91.40% · recognition 52.15%

  • Ad 1 · Instagram reels infeed video ad

    159 views · view-through 23.90% · recognition 60.51%

  • Ad 2 · Instagram reels infeed video ad

    158 views · view-through 21.52% · recognition 35.67%

  • Ad 2 · Instagram reels infeed video ad

    158 views · view-through 21.52% · recognition 35.67%

  • Ad 3 · Youtube skippable preroll ad

    151 views · view-through 10.60% · recognition 23.18%

  • Ad 2 · Instagram reels infeed video ad

    158 views · view-through 21.52% · recognition 35.67%

  • Ad 1 · Instagram reels infeed video ad

    159 views · view-through 23.90% · recognition 60.51%

  • Ad 3 · Youtube non-skippable preroll ad

    172 views · view-through 94.77% · recognition 56.98%

  • Ad 4 · Instagram stories video ad

    170 views · view-through 45.88% · recognition 31.74%

  • Ad 4 · Youtube skippable preroll ad

    157 views · view-through 15.92% · recognition 22.29%

  • Ad 3 · Instagram stories video ad

    158 views · view-through 46.20% · recognition 40.91%

  • Ad 1 · Instagram reels infeed video ad

    159 views · view-through 23.90% · recognition 60.51%

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Data from openFDA, FDA's public API. FDA says not to rely on it to make decisions about medical care and to treat every result as unvalidated; confirm against FDA's own record and the product labeling. Not medical or legal advice.